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Giuliana Mazzetta
Giuliana Mazzetta

85 Followers

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Mar 27

Nocturnal Forest

Excerpt of research investigating implications of proposing a carbon offset model to fund El Limón agave reforestation project in Tonahuixtla, Mexico, considering alternative models moving forward. “In times of chaos we will have to rethink systems, not as the end goal but also as a pathway towards new societies. …

4 min read

Nocturnal Forest
Nocturnal Forest

4 min read


Mar 23

Rigorous Imagination

Standing in front of a Piero della Francesca painting, I wonder how an image can elicit such an embodied, emotional response? Butterflies stir, eyes glisten, goosebumps. What powerful signals — of success — to activate affect in such a way. A designer’s dream. Across Francesca’s work, we peak into parallel…

2 min read

Rigorous Imagination
Rigorous Imagination

2 min read


Mar 22

Cosmati Labs — Fertile Ruins

Fertile Ruins is the first edition of Cosmati Labs, hosted in Monteleone di Spoleto, Umbria, Italy. The aim of Cosmati Labs is to encourage and support radical experimentation across the fields of research, art & design. Taking place from July 25–31, 2022, Lara Baclig, Flora Cabili and Giuliana Mazzetta came…

5 min read

Cosmati Labs — Fertile Ruins
Cosmati Labs — Fertile Ruins

5 min read


Mar 21

Let There be Light

Since stumbling upon a brilliant book on lamp design in Oaxaca last year, I began dreaming up my own designs. I worked with Diego Venanzi in Monteleone di Spoleto to weld the first prototype this summer. The lamp is made from one continuous rod of steel heated, hammered and then…

3 min read

Let There be Light
Let There be Light

3 min read


Mar 21

Venetian Glass Excavation

During summers in Italy I was always fascinated by local stories of farmers unearthing golden Roman coins, disembodied parts of sculpted bodies appearing in the middle of fields and of course the famous discovery of an ancient Etruscan tomb — featuring an immaculate chariot (traded for a rooftop) that now…

2 min read

Venetian Glass Excavation
Venetian Glass Excavation

2 min read


Oct 27, 2021

Experimenting with Designer-Entrepreneurs

Teaching the importance of market validation to 15 founders as part of The Design Museum’s new Entrepreneurship Hub. — Introduction The Design Museum has recently launched a 8-week pilot programme to help emerging designer-entrepreneurs from underrepresented backgrounds develop and grow their ideas into sustainable businesses. Invited in for market validation week, I had the exciting opportunity to host a series of masterclasses and workshops to help the cohort understand what…

7 min read

Experimenting with Designer-Entrepreneurs
Experimenting with Designer-Entrepreneurs

7 min read


Aug 20, 2021

Layers: Weaving Narratives & Design to Construct Futures

A framework and tool designed by Ignacio Tovar, Noteh Krauss and Giuliana Mazzetta that uses objects as gateways to understand the complexity of the world we live in to reimagine our world for the better. Introduction — Floating space junk & other objects In the summer of 1977 NASA launched the Voyager 2 into space, a space probe…

Speculative Design

8 min read

Layers: Weaving Narratives & Design to Construct Futures
Layers: Weaving Narratives & Design to Construct Futures
Speculative Design

8 min read


Jul 27, 2020

003 — Craft Business Design x Totomoxtle

Design research series investigating the intersection of business design, craft and indigenous communities. Supported by the British Council and Craft Council’s Crafting Futures grant. Introduction Earlier this year, I conducted research with Totomoxtle, a craft enterprise that produces an interiors veneer made from heirloom corn husks. Designed and led by Fernando…

18 min read

003 — Craft Business Design x Totomoxtle
003 — Craft Business Design x Totomoxtle

18 min read


Apr 21, 2020

002— Towards Interspecies Design

Design research series investigating the intersection of business design, craft and indigenous communities, supported by the British Council and Craft Council’s Crafting Futures Grant. In the beginning of March I set out to conduct research on how business design can be harnessed to support craft based businesses, examining Totomoxtle, a…

Business Design

14 min read

002— Interspecies Design
002— Interspecies Design
Business Design

14 min read


Mar 26, 2020

001 — A New Direction

Design research series investigating the intersection of business design, craft and indigenous communities, supported by the British Council and Craft Council’s Crafting Futures Grant. It feels like an eternity ago — and yet it was just a few days. We were driving back from Tonahuixtla to Mexico City, and finally…

Craft

5 min read

001— A New Direction
001— A New Direction
Craft

5 min read

Giuliana Mazzetta

Giuliana Mazzetta

85 Followers

Crafting new worlds through form & function. Strategy x Art, Design & Culture x Futures.

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